The Literati: Who Says Your Book is Bad?
The Literati. Who are they? What are they? From whence do they hail? I would define the Literati as the literary gatekeepers. They are the sophisticated readers. Generally, they have degrees in English–usually a Ph.D. or something like that. They are the editors of giant publishing companies; they decide which books to print and which to not. Because of them, you have received hundreds of rejections for that book you spent so many long hours writing. But because of the Internet, the Literati are losing power.
Because of the Internet and similar technologies, the ebook is becoming the wave of the future. One can find a whole horde of ebooks on smashwords.com and other sites ranging in price from just a few bucks to even free. Many of these ebooks are by self-published authors. The Literati tell us to avoid these self-published authors; they have not taken the traditional route; they have not passed the gauntlet… hence, their books are inevitable of poorer quality than those anointed with the blessing of the Literati.
I’m inclined to agree, but only to a limited extent. A book blessed by the Literati is probably going to be of higher quality than one you download for free from some random website. But there is a subtle issue here: how sophisticated of a reader are you? Will you pick up on all the flaws that a “lower-quality” ebook has? I have friends who read a lot. They are smart people… but they aren’t English majors. They probably would not notice a number of problems with a book that the Literati would certainly jump on. Yet, they still read quite a lot. Basically, my point is that the Literati suffer from literary skills that are too developed, as far as the marketplace is concerned. While it is good to refine your literary skills to such a high degree, one must realize that after a certain point it becomes esoteric. Only a select group of people will understand all the critical points and distinctions that separate a literary classic from the mass market. Like any other discipline, be it philosophy, mathematics, biology, or what have you, the Literati run the risk of submerging themselves in their own private language. Although there is such a thing as terrible writing which most educated individuals will recognize, there is also such a thing as “good enough” that will pass muster for all but the most exacting and technical minds.
It goes without saying that a writer should always want her book to be as good as possible, and,
given the choice, she should always go with an industry-level editor to improve her book, for improve it he will. My point, however, is that after a certain stage, the improvements gained will be lost on the bulk of the readers–at least for mass market readers. And mass market readership is where the bulk of profits come from.
What does this mean to readers and writers alike? Please, feel free to share your thoughts.